The Soda Tree Beverage Co. specializes in all-natural sodas free of artificial colors, preservative, and flavors. They were looking for a new logo that would represent their brand, including their traditional brown bottle. I developed a logo that captures the traditional nature of their company while still appealing to a modern audience.

Soda Tree recently entered a new market by packaging their soda in recycled and recyclable aluminum cans. They wanted a label that would stand out among the more brightly colored competition, with a design that would highlight their use of natural ingredients. My design uses photographs of the actual plants used to flavor each variety of soda. Their target customer is young and in the middle to upper income levels so the cans needed to be clean and unique to appeal to those customers.